Crafting a captivating narrative that intertwines personal narratives with broader organizational goals, we partnered with Efficiency Canada to breathe life into their "Day in the Life" video series. Tasked with illuminating the journey of Fellipe, a passionate individual dedicated to transforming his 130-year-old retrofitted home, our mission was clear: showcase the love, grit, and joy encapsulating Fellipe's daily endeavors.

Immersing ourselves in Fellipe's story, we meticulously planned and executed a full-day shoot to encapsulate the essence of his narrative. Our collaborative approach with Efficiency Canada ensured seamless alignment with their vision, while intimate briefings with Fellipe allowed us to authentically portray his journey. With a keen focus on vertical video formats tailored for Instagram, our lean team ensured a dynamic and engaging visual experience.

From pre-production to distribution consultation, our comprehensive services ensured every aspect of the project was meticulously handled. The result? A two-minute glimpse into Fellipe's world that not only resonated with audiences but also became the crown jewel of Efficiency Canada's social media presence. Garnering the title of the most viewed, liked, and engaging video on their Instagram account, our collaboration with Efficiency Canada stands as a testament to the power of storytelling in driving meaningful engagement.